Robinhood Ride

Mobile Appliaction
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June 2024
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July 2024

Overview

Transform Ride-hailing experience with a focus on passenger comfort and convenience with all-new version 4.0, boasts a revamped design and user flow, making it easier than ever to book your ride.

I has meticulously redesigned the entire user experience for version 4.0. This includes a streamlined booking process and a user-friendly interface.This revised version emphasizes the app's benefits and functionalities while maintaining clarity and professionalism.

Responsibility

Research, User flow, User interface design, Design system, Prototyping

Tools

Figma

Design Process

Ride hailing version 3.0 needs to address more than just design issues. In particular, focusing on improving the user flow is crucial to creating a more positive and user-friendly experience for booking rides.

The top priority is to prioritize user experience (UX) improvements. This includes implementing a new design system that ensures a consistent look and feel across all services. As part of this focus on UX, the Ride landing page should be redesigned to be cleaner and simpler.

Simplify booking by letting users enter payment and promo codes at once.

Compare to original design

This screen has undergone a significant overhaul, focusing on both flow and design.

Flow: Streamlined the booking process by allowing users to select their payment method and add a promo code right during booking, reducing the number of steps.

Design:

- Enhanced Map View: The map has been expanded from 30% to 60% of the screen, giving users a clearer picture of their route. Additionally, zooming and panning functionalities allow for better navigation.

- Simplified Call to Action: The buttons for changing pickup and destination points have been conveniently placed directly on the map pins, resulting in a cleaner design and a more intuitive user experience.

Order tracking flow

Example of user flow

Design for share feature

In-app Chat and In-app Call


In-app chat is a versatile feature found in many services, including food delivery, mart delivery, express delivery, and ride-hailing. It allows customers to communicate directly with drivers and rider personnel. However, in-app call functionality is currently limited primary to ride-hailing services.


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